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When you have reached the stage where it's time to show your home,
think from a buyer's perspective; your home seems fine to you but
potential buyers will examine every square inch of your house before
they begin to think about making a purchase. |
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Let your sales professional handle the Open House arrangements, but
do what you can to make sure the home looks its best. |
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Cleanliness, neutral decor, necessary repairs and the first
impressions of potential buyers are four main points of concern when
showing a home. |
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Kitchens, baths and entries are among the most important parts of
the home to concentrate on. Prospective buyers pay close attention
to details in such areas. |
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Plan to be gone during the Open House so that prospective buyers
will discuss your home openly with your real estate sales
professional. If you can't leave, let your sales professional do the
talking. He or she can discuss price, terms, possession and other
factors, as well as handle objections or questions. |
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Many sellers have beautiful homes - and have received favorable
comments from guests, friends and real estate professionals. But
when its time to sell, what matters most is what the buyer likes. |
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The Home Merchandising System combines our real estate marketing
expertise with our vast knowledge of the home to show you how to
enhance your home from a buyer's perspective. Contact GMAC Real
Estate and a sales professional will walk you through your home and
help you see it from a buyer's point of view. They will show you
just where to concentrate your efforts - and give you a chance to
identify all the positive features that you'll want buyers to
notice. |